9 November 2022
Sydney, Australia
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Welcome

BETTER BUYING EXPERIENCES

Commerce 2021 is dedicated to accelerating the revolution of the consumer economy. Over 200 of the nation’s leading brands, retailers and consumer businesses will unite for 2 powerful days of case-based exploration and international vision.

Together, we will interrogate the evolution of the e-commerce and payments landscape and explore the creative ways brands are integrating commerce to create differentiated experiences, across the physical site and the digital domain.

Why Attend

  • We consistently secure the involvement of the highest calibre speakers from Australia and around the world. We have tools that make audience engagement seamless so you can ask them the questions that matter to you.
  • Every session is independently moderated to facilitate candid discussion and debate.
  • Your experience is at the heart of the event. We dive deeper into technical subject matter with a business-driven, outcomes-focussed agenda, and balance the programme with dedicated networking opportunities.

Gain Access

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16+ Industry Speakers
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1 Powerful Day
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Executive Learning Agenda
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6 Keynotes
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200+ Executives
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5-Star Networking Environment
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Past Speakers

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Jeff Swearingen
Global Senior Vice President

PepsiCo (USA)
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Jeff Swearingen
Global Senior Vice President

PepsiCo (USA)
CURRENT ROLE: Jeff Swearingen is currently the Global Senior Vice President of PepsiCo’s Demand Accelerator, Venturing and Global Business Services. His teams are responsible for accelerating granular demand across PepsiCo’s portfolio through the creation or acquisition of transformational services and capabilities in commercial insights, analytics, sales and marketing.

CAREER WITH PEPSICO: Jeff has a broad range of marketing, sales and commercial analytics & insights experience, including Senior Vice President, Marketing, Group Vice President, National Sales, Vice President and Chief Marketing Officer, Frito-Lay Canada, Vice President of Marketing, Quaker Snacks, and Sr. Marketing Director for iconic PepsiCo brands like Doritos. He is a 27-year veteran of PepsiCo, having joined the Company in 1994.

PRIOR TO PEPSICO: Prior to Frito-Lay and business school, Jeff spent four years in corporate banking, with Hibernia National Bank in New Orleans, Louisiana.

A LITTLE BIT ABOUT ME: Jeff is a frequent speaker at industry and academic events, including TED-X. He also frequently contributes to industry publications. Jeff has a Finance degree from the University of Oklahoma, and an MBA from the Kenan-Flagler Business School at the University of North Carolina, Chapel Hill.

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Hayley Worley
Co-founder

The Sheet Society
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Hayley Worley
Co-founder

The Sheet Society
Co-founder of trailblazing bed linen label The Sheet Society, Hayley Worley has combined a tactile passion for working with fabric, colours and trends, and a desire to craft a universally ‘wanted’ product with flair. After identifying that bedding was a category in need of (desperate) innovation, she began to grapple with the idea of revolutionising the way consumers shop for their sheets. Born from her frustration with myriad flaws in the linen market, Hayley envisioned a label in which shoppers could ‘see’ what they were buying properly, rather than touring packets of folded linen in department stores. In 2017, The Sheet Society stripped the beds of Australians clean and refashioned them with considered, indulgent, playful ensembles. Since then, Hayley and partner Andy have forged a feel-good, expertly sophisticated and unbeatably luxe line that has grown to a medium size business in just four years.

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Professor Lee Bogner
Global eCommerce Business Architect & Strategist

Mars (USA)
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Professor Lee Bogner
Global eCommerce Business Architect & Strategist

Mars (USA)
Lee Bogner is a US-born, eCommerce and digital business strategist; Global eCommerce Architecture Leader at Mars, Inc.; master in information systems and quantitative analytics; and Hofstra University professor of eCommerce. His tenure includes senior and leadership roles at Accenture, J&J, Bed Bath & Beyond, IBM, The Research Board think-tank (now Gartner), multiple digital startups, and as consultant to diverse global 1000 firms including top CPGs such as Kraft-Heinz, P&G, Kimberly Clark, Unilever, Pepsi and more. Passionate about building the future of safe, new-normal commerce; eRetail, eGrocery and last mile logistics – Lee focuses on advising, teaching, speaking, writing on innovative business models, architectures, strategies and technology; and counseling businesses on digital transformation. He is a specialist in driving change for world-class D2C and B2B brand manufacturers, and retailers, that strive to lead and excel in managing, growing and engaging consumers in online and O2O (online-to-offline) experiences.
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Gregory Morris
Senior Brand Research Manager

Formula One (UK)
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Gregory Morris
Senior Brand Research Manager

Formula One (UK)
Greg is Senior Brand Research Manager at F1, having joined the company in May 2017 with a remit to deepen F1’s understanding of their fan base and how they engage with their sport. Greg freely admits he was something of a lapsed F1 fan himself – personal experience which he hopes is proving valuable in trying to increase audiences in the future! Greg has 15 years’ experience in research, mostly at Media owners such as Sky, Fox and RadioCentre.
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Andreas Athanassopoulos
Deputy Chief Executive Officer and Group Chief Transformation Officer, Digital & Retail

Eurobank (GR)
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Andreas Athanassopoulos
Deputy Chief Executive Officer and Group Chief Transformation Officer, Digital & Retail

Eurobank (GR)
Mr. Andreas Athanassopoulos is Deputy CEO and an Executive Board Member of Eurobank. He holds the position of Group Chief Transformation Officer and he is also responsible for the Group Digital Banking and Retail Banking Business. He has an extensive experience of over 20 years in banking and the financial sector. From 2018 to 2020 he was Group Chief Customer Officer and CEO Financial Services of DixonsCarphone at the Group headquarters in London. From 2013 to 2018 he was CEO and Vice President of Kotsovolos - DixonsCarphone in Greece, where he successfully implemented the transformation of the company’s operations with tangible results in reviving profitability, expanding market shares and achieving remarkable results in customer satisfaction. During 2008-2013, he held a position of General Manager of Retail Banking in National Bank of Greece, while from 2003 to 2008 he served as Deputy General Manager of Small Business Banking in Eurobank where he contributed to the successful expansion of the Bank’s operating model both in Greece and in SEE. Before joining Piraeus Bank as a Consumer Credit Director (2000-2003), he followed an academic career as a Senior Lecturer in Warwick Business School, UK (1992-1996) and as a Professor in Financial Services in Athens Graduate School of Business, ALBA (1997-2001), with significant research work and publications in recognized academic journals. He has received multiple awards from both academic and business institutions. He holds a BSc in Applied Mathematics from University of Patras, Greece, an MSc in Statistics and Operational Research from University of Essex, a PhD in Industrial and Business Studies from University of Warwick and a Post-Doc in Decision Sciences from London Business School.
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Gabby Leibovich
Co-founder

Catch Group
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Gabby Leibovich
Co-founder

Catch Group
Gabby Leibovich is a serial Entrepreneur and co-founder of Australia’s no.1 eCommerce group, The Catch Group. He is also author of Catch Of The Decade, a book that reveals how Gabby and his brother Hezi have built, launched, merged, and sold some of the most disruptive businesses in Australia today. Gabby Leibovich co-founded catch.com.au with his brother Hezi from a garage in 2006, building up to a point where it was fully acquired by Wesfarmers in Aug 2019 for $230m. Gabby also co-founded deals site Scoopon and online food delivery service Eat Now, which famously went on to merge with Menulog and was sold to The Just Eat Group in early 2015 for $855m.
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Virginia Wheway
Vice President , Data and Analytics

Koala
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Virginia Wheway
Vice President , Data and Analytics

Koala
Virginia is an expert in analytics, data mining and developing business strategies for data and analytics functions. She has over twenty years’ experience across many industry sectors, including aviation, retail, transport, mining, manufacturing, medicine and futures trading. Virginia helps businesses solve their problems through the use of analytics and data mining. She is skilled across the whole spectrum of data and analytics; from developing and deploying data strategies, to establishing data ecosystems, and data science and visualisation. She has the ability then to translate complex concepts into relevant business language and communicate this clearly. She has particular depth of experience in data visualisation, text data mining and developing new data analysis methodologies that can adapt to each organisation’s unique data. Virginia is currently VP, Data and Analytics at koala and has held this role for 1 months. Before entering the world of retail and e-commernce, Virgina set up the Data Science and Analytics functions within Thiess & BHP. She also spent thirteen years of her career with The Boeing Company, where she held the roles of research statistician, Chief Mathematician (Australia), and Director (Boeing Australia Holdings). Virginia also previously led the NSW government’s Bureau of Transport Statistics, where she had responsibility for leading a team of over 50 analysts. In her time at koala, Virginia has developed the Data Strategy, and led the data re-platforming to a single source of truth and a customer 360 data warehouse. She has also run successful projects using this data - on click stream analytics, modelling effects such as COVID lockdowns, and gaining a deep insight into the voice of koala's customer. Virginia holds a PhD in data mining (statistics and computer science), a BMath (Honours) and a GradDip in Epidemiology She has also undertaken postgraduate study in Executive Management at The Wharton School (University of Pennsylvania).
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Katie Mcnamara
Chief Strategy & Customer Officer

Super Retail Group
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Katie Mcnamara
Chief Strategy & Customer Officer

Super Retail Group
Katie is passionate about bringing the voice of the customer to life across all areas of the value chain. She joined Super Retail Group, a leading Australian retailer, in April 2019 from IBM where she was leading Digital Strategy & iX across Asia Pacific. She has responsibility for corporate and business unit strategy, analytics, marketing and customer strategy. Katie has over 20 years of consulting and senior executive experience, focused on developing and implementing strategy, growth, innovation and large-scale transformational change. Katie has worked extensively across Asia, developing market entry strategy, defining and implementing digital transformation with a particular focus on the customer facing elements of the business, primarily in Retail, FMCG and Pharma, through her time at McKinsey & Company and as Chief Strategy Officer for Foster’s Group / Treasury Wine estates.
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Wayne Baskin
Deputy CEO

Booktopia
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Wayne Baskin
Deputy CEO

Booktopia
Wayne Baskin started as Booktopia’s first developer in 2008, having spent 4 years at GE Commercial Finance. In his first 5 years he built the company’s bespoke website, their custom Warehouse Management System and was responsible for the implementation of the business’s pricing and inventory algorithms. Today in his position as Deputy CEO, Wayne is responsible for the overall business strategy, vision and customer experience while also overseeing logistics and the businesses pricing and inventory strategy. In his role as Chief Technology Officer, Wayne oversees all R&D for both Booktopia and Angus & Robertson which includes all system development and the business’s integrations into external systems and third-party channels. Wayne recently co-founded the fintech startup Superhero. Superhero is an online trading platform giving people access to trade on the ASX with a clean and easy user interface with all the functionality of, at a much lower cost than, the current players in the market. The business grew to 10,000 members within the first 3 weeks of launching, blowing away the 12 month goal and continues to be a runaway success. Wayne continues to work in both businesses full-time. In 2017 and 2018, Wayne was a finalist for the Online Retail Industry Recognition Award, taking out the award in 2019. He has also been named in Inside Retail’s Top 50 People in E-Commerce for five years, in 2019 and 2020 being awarded Number 8 on the list, as well as being a finalist for the BRW’s Best Rising Star Award. Wayne sits on the board of Booktopia, an advisor to a number of other businesses and is a Director of Car Next Door.
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David Pisker
General Manager, Strategy & Innovation

Officeworks
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David Pisker
General Manager, Strategy & Innovation

Officeworks
David has been a member of the Officeworks team for more than eight years. Having joined in 2013 as General Manager of Customer Experience and Ecommerce, he was appointed the role of General Manager of Strategy and Innovation in June of 2020. After a secondment at parent company Wesfarmers in 2021, David will be returning in 2022 to take on the role as General Manager Geeks2U, Officeworks' Information, communication and technology services provider. David has more than 20 years’ experience delivering customer-focused solutions across a variety of industries, both locally and internationally. Starting his career at McKinsey & Company, David also has experience on the agency side running Tribal DDB, NetX, and IE. A long-time contributor to the ecommerce community in Australia, David is passionate about the advancement of careers and opportunities for students. He has worked with RMIT to co-create the RMIT Online Short course e-Commerce Strategy & Experience and was a mentor for participants in this course, providing guidance and real-world practical advice.
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Jackie Kallman
Head of Payment Industry and Engagement

ANZ
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Jackie Kallman
Head of Payment Industry and Engagement

ANZ
Jackie is the Head of Payments Industry at ANZ. Commencing her career in consulting, Jackie joined ANZ in 2010, and has worked in several roles across Product, Innovation and Industry. Within these roles, Jackie has managed payment products, and supported the development and management of ANZ’s strategy, standards, and thought leadership in the Industry. Jackie’s strengths include a depth of payments knowledge and experience, combined with a collaborative and strong customer centric approach. In her current role, Jackie leads ANZ’s collaboration across the payments industry to influence its strategic direction, while ensuring ANZ’s business is in touch and connected into the broader payments ecosystem. She is a Director on the Board of the Australian Payments Network (AusPayNet), represents ANZ on SWIFT’s Australian National Member Group, and is a member of the Women in Payments Advisory Board in Australia.
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Dan Ferguson
Chief Marketing Officer

Adore Beauty
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Dan Ferguson
Chief Marketing Officer

Adore Beauty
Dan has extensive experience growing and leading eCommerce, multi-channel and online retail businesses, serving in various online & eCommerce leadership roles over the past 15 years including CMO at Adore Beauty & DesignCrowd, Marketing Director, Trade Me (NZ), Director, Vistaprint AU/NZ/SG, Head of Online Business, Myer, General Pants & Officeworks.

Dan is able to share deep local Australian e-commerce market knowledge alongside insight gained from work and success in the world's best US e-commerce & online brands. With numerous accolades against his name, Dan has been involved in key industry events including the AIMIA Digital Summit, ADMA Data Day, ad:Tech, the IAB Australia Awards and Online Retailer 2010-2019 & Industry Awards. Dan holds an Honours Degree in Psychology from the University of Sydney.
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Lucas Groeneveld
Regional General Manager - Retail

Uber Australia and New Zealand
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Lucas Groeneveld
Regional General Manager - Retail

Uber Australia and New Zealand
Lucas Groeneveld is the Country General Manager for Uber’s Retail business in Australia and New Zealand.

Prior to this, Lucas held roles in Uber Eats as Head of Markets for Australia & New Zealand where he oversaw the business’ operations across 30 cities throughout ANZ, and in the Uber Rideshare business as Head of Driver for Uber ANZ and the General Manager of Victoria & Tasmania. Before joining Uber, Lucas spent close to a decade as a management consultant.

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Vicki Miller
Executive General Manager Service & Technology Innovation

Kmart Australia
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Vicki Miller
Executive General Manager Service & Technology Innovation

Kmart Australia
Vicki is Kmart’s General Manager – Customer Technology and has been working with the business since 2015 with a key focus on digital transformation across both Kmart and Target. An inclusive, results-driven leader with over 20 years’ experience running commercial technology businesses and functions. Deep experience in digital, data and technology transformations in addition to revenue growth and P&L improvement. A reputation for big picture entrepreneurial thinking, leveraging organisational assets to improve business performance. Aligns talent and teams around complex technology platform and commercial product builds to deliver on vision. A proven track record developing new revenue streams through online models, digital products and creating high energy, agile, adaptive cultures where customer experience and speed to market are central to performance outcomes A trusted leader of new business units; start-ups, online business’s and major structural/cultural change programs. A visionary change agent achieving business results through cultural and technology transformation.  Experienced managing $100 million+ capital projects. Experienced with Board, C- suite and e2e business and technology functions
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Gerald Marion
Chief Customer and Strategy Officer

BUPA
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Gerald Marion
Chief Customer and Strategy Officer

BUPA
Gerald is Bupa’s APAC Chief Customer and Strategy Officer with accountability for the area Corporate Strategy and Customer agenda and the leveraging of digital and data as transformative enablers of Bupa’s Growth ambition. Gerald is also spearheading Bupa’s future customer growth agenda in the area of Health and Happiness-as-a-Service and digital health. With more than 24 years of working experience across Oceania, Asia-PAC, USA, Europe and the Indian Ocean, Gerald has had so far, a globally rich career. Prior to joining Bupa, Gerald spent 15 years as a management consultant in the area of Growth, Innovation and Digital Customer transformation, 5 years as a private equity investor for a global institutional PE firm and 2 years designing and launching an internet banking growth venture. Gerald is passionate about innovation and preserving the health of our planet for future generations and its biodiversity.
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Kirat Khara
Director of E-Commerce

Lenovo
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Kirat Khara
Director of E-Commerce

Lenovo
Kirat is the Director of E-Commerce for Lenovo Australia and New Zealand. He is responsible for driving the Digital Demand Generation across multiple media platforms along with running the Lenovo E-Commerce website. Over the past decade, he has built e-commerce strategies and operating models across multiple industries along with driving innovation in the go-to-market strategy via an audience-first approach. As a senior leader, his focus has been on driving unprecedented growth through relentless innovation and managing high-performance teams. Prior to joining Lenovo, Kirat led the Online business for Samsung Electronics where he was responsible to setting up the business ground up in Australia. Based out of Sydney, he is passionate about building a consumer-first approach and occasionally speaks and writes about the why and how on the paradigm shift in digital E-Commerce.
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Kurt Brissett
Executive Director of Connected Journeys

Transport for New South Wales
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Kurt Brissett
Executive Director of Connected Journeys

Transport for New South Wales
Kurt is the Executive Director of Connected Journeys at Transport for New South Wales. As the Head of TfNSW customer technology, Kurt is responsible for delivering innovative digital and payments products across a variety of channels to over 4 million regular customers that take over 670 million trips annually, equating to over $1.5 billion in annual revenue. Kurt is responsible for overall delivery accountability of the Opal network which is geographically the world's largest electronic ticketing system covering 40,000 square kilometres, 318 train stations, 44 wharves, 29 light rail stops and 39,599 bus stops. During his time at TfNSW, Kurt successfully delivered Australia's largest contactless payments system, with TfNSW being Australia’s largest payment merchant with approximately 25,000 contactless payment terminals deployed across the Opal network. He also delivered the world's first fully integrated revenue protection app that reads both contactless payment cards and also closed loop Opal transit cards. Kurt delivered Australia's first transit agency initiated mobility-as-a-service pilot integrating onDemand and regional and rural services with the broader Opal network. He also delivered the first remotely controlled railway station solution for payments and gate access in the Southern hemisphere. Kurt led the delivery of a series of business intelligence products that have leveraged near real-time Opal data, fused weather and event data sets, and used machine learning to predict future transport network patterns and expected patronage. This has enabled TfNSW services to be better tailored to meet the needs of its customers. Kurt has over 20 years’ experience delivering complex technology programs both internationally and domestically in both the private and public sector. Kurt was formerly an Army officer where he served in Iraq, Afghanistan, Solomon Islands and Indonesia, prior to working for Deloitte in business and technology transformation. From there Kurt worked with ASX listed infrastructure firms Leighton Group and Lendlease where he lead large global technology delivery teams prior to joining TfNSW. Kurt brings a unique blend of experience and pragmatism to the delivery of customer centric digital products.
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Brandon Soo
Ecommerce Manager

Total Tools
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Brandon Soo
Ecommerce Manager

Total Tools
Brandon has been in the world of digital since 2004 working agency side with clients such as Seiko, Ingham’s, Pack & Send and DeakinDigital. His journey into eCommerce started as Digital Manager for one of Australia's leading technology retailers at the time, City Software, breaking records each year throughout his tenure. Since then he has gone on to work with other eCommerce clients including Diadora, Sportsco and BIC Graphic. Currently he is the Head of eCommerce for Total Tools continuing the rapid growth of their online business, driving all major website projects and eCommerce strategy. Brandon is also a member of the Australian Retailers Association Digital Advisory Committee, working with other retailers and eCommerce leaders on thought leadership on digital and eCommerce.
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Paul Waddy
E-Commerce Advisor
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Paul Waddy
E-Commerce Advisor
Paul is an Ecommerce Strategist and Adviser that's helped some of the biggest names in Online Retail scale their businesses. In 2021 Paul was named Number 2 in Inside Retail's Top 50 People in Ecommerce, and is also the Co-Founder of Ecom Nation, a full-sack ecommerce agency.
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Neville Richardson
Chief Information Officer

Gallagher
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Neville Richardson
Chief Information Officer

Gallagher
As one of New Zealand's top 50 CIO's, Neville operates as a business leader, technology evangelist and change agent with over 25 years Information Systems and business experience. In his current role as CIO at Gallagher, he oversees the Global IS function of one of New Zealand's most customer centric and innovative technology businesses. By leveraging world class governance and innovative business delivery techniques, he actively sets technology strategy supporting the company’s growth objectives and driving continuous improvement across the entire organization, and is looking forward to continuing this journey in his new role. Prior to taking the role at Gallagher, Neville had been CIO in another of New Zealand’s Iconic brands, and previous to that held senior IS and procurement roles at a leading premium automotive manufacturer, working in UK, Germany, South Africa and China.
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Paul Gleddens
Senior Manager, Brand Activations

Footlocker
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Paul Gleddens
Senior Manager, Brand Activations

Footlocker
A Foot Locker consumer and brand fan at heart, Paul Gledden is the Senior Brand Manager for Activations within their Pacific business. His love for basketball and sneaker culture is intrinsic and has led to him accruing 10+ years of growing sales, leading brand campaigns and putting the consumer first in both local and international marketplaces within the sports retail industry. Prior to joining Foot Locker in 2020 Paul and his family were living abroad working at Nike WHQ in Portland, OR, USA. A big believer in an ‘evolve to thrive’ mindset and having self-proclaimed irrational confidence in his own ability allows him to embrace change and find the fun in whatever challenge he undertakes …. so long as he is within reach of the nearest surf break or basketball court and has his family by his side.
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Anna Samkova
Group General Manager for Digital

The PAS Group Limited
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Anna Samkova
Group General Manager for Digital

The PAS Group Limited
Anna is the GM for Digital, a multi-award-wining digital leader, with over 20 years of experience. She is responsible for the development of the company’s digital and loyalty strategies, digital transformation and customer-first experiences across the company’s omnichannel brands. Anna is the GM for Digital and Loyalty for PAS Group, one of Australia's leading fashion apparel groups, with over 20 years of experience. She is responsible for the development of the company's digital and loyalty strategies, and establishing new strategic partnerships across the company's omnichannel brands: Review, Black Pepper, Yarra Trail, Marco Polo and Everlast. Anna is a passionate, driven leader whose expertise in implementing and managing digital solutions and initiatives has been a significant contribution in shaping the consumer's experience while on the group's digital platforms. Anna's digital strategy has successfully improved the PAS Group's ability to personalise engagement with consumers through the deployment of marketing cloud technology, opening up a wealth of customer behavioural and activity data allowing its brands to better target customers, resulting in significant revenue growth as well as customer advocacy.
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Mark Baartse
Marketing Executive
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Mark Baartse
Marketing Executive
Mark is an independent consultant helping digitally led companies with growth strategy. He’s worked with a range of companies including Showpo (where they grew over 400% in 3 years with no funding), Woolworths, Officeworks, Microsoft, Vodafone, and others. He was named a top 50 CMO in Australia in 2018 by CMO Magazine, and #15 in the Top 50 People in Ecommerce list in 2019.
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Tom Donlea
Vice President and General Manager, APAC

Ekata
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Tom Donlea
Vice President and General Manager, APAC

Ekata
Tom leads the efforts to expand the global recognition of Ekata into APAC, including opening an office in Singapore in early 2020. He focuses on key partnerships and strategic accounts in eCommerce, online lending, and fintech. Before this, he was a self-proclaimed Whitepages Pro evangelist. Tom was recently selected by the Merchant Risk Council (MRC) to help launch the Asia Pacific chapter from Singapore.
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Richard Hankin
Vice President Sales

Marketplacer
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Richard Hankin
Vice President Sales

Marketplacer
Having watched their quantum growth as Head of Commercial Partnerships at eBay, Richard Hankin joined the rapidly growing Marketplacer team as VP of Sales in March 2020 to accelerate market share and build upon the partnerships and collaborations of this world-leading PaaS company. Following 15 years in the retail game, Rich has a deep understanding of what retailers are looking for and where the industry is heading and revels in the opportunity to change the way businesses think about commerce with Marketplacer’s expert technology that makes growth simple. With a knack for building deep connections and highly collaborative relationships, Rich leaves no stone unturned in establishing fruitful PaaS partnerships with leaders across every industry.
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Tanguy Meriadec
Northern Europe & APAC Sales Director

Akeneo
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Tanguy Meriadec
Northern Europe & APAC Sales Director

Akeneo
An experienced I.T. professional with vast experience of delivering enterprise system implementations for leading organisations. Tanguy has both a software and integration engineering heritage, experience of project delivery with a business oriented philosophy that consistently delivers results. He's developed a deep understanding of the role data has to play at the heart of an organisation and understands how to build effective product information strategies that deliver against the benefits whilst minimise the disruption to the organisation.
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Greg Yelas
Regional Leader, Australia & New Zealand

Juniper Networks
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Greg Yelas
Regional Leader, Australia & New Zealand

Juniper Networks
Greg Yelas, Regional Leader, ANZ at Juniper Networks is an industry expert with more than 20 years of experience in the ICT field, working with customers in retail and other sectors, to transform the way they do business in the cloud era. Greg has a passion for uncovering the future of next generation technology and believes AI is the path to true business transformation, enabling the best customer experiences and outcomes.
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Danni Hudson
Group Client Lead

Snap Inc
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Danni Hudson
Group Client Lead

Snap Inc
Danni is part of the founding team when Snapchat launched in Australia over 5 years ago. Leading the team responsible for retail, entertainment, wagering and QSR partnerships and integrations on Snapchat, Danni has a strong knowledge and understanding across these key verticals. A passion for helping brands navigate the often evolving digital ecosystem, Danni's enthusiasm to drive real business results in creative and meaningful ways ensures both brands and consumers benefit.
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Shyam Venugopal
Senior Vice President, Global Media & Commercial Capabilities

PepsiCo (USA)
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Shyam Venugopal
Senior Vice President, Global Media & Commercial Capabilities

PepsiCo (USA)
Shyam has led media capability transformation since 2018, with the launch of the PepsiCo Global Media COE, focused on media best practices, agency management, global JBP’s, MarTech, and 1st Party Consumer Data Strategy. In addition, Shyam was one of the architects of the NA Media Hub in mid-2019, and in partnership with the eCommerce and NA marketing teams, has led the development and deployment of new products including industry-first capabilities like ROI engine, cDNA and Canvas. Shyam also evolved North America Media into a more unified operating model, enabling more agility and performance centricity. In addition to media, Shyam’s role recently expanded to include the full suite of Global DX Capability Leadership, ensuring efficient design, development and connectivity of digital media to shelf products and capabilities. In this endeavor, Shyam is partnering closely with Sector and Market teams and collaborating with Global Data teams on new data opportunities and data partnerships, as well as the PepsiCo Labs team on new tech led innovation. Shyam has been with PepsiCo since 2012 and has operated in a variety of leadership roles in analytics and insights across Frito-Lay North America and PepsiCo Global. Prior to joining PepsiCo, he spent over 10 years in consulting and worked in a variety of industries addressing a broad range of problems, from assembly line sequencing in automotive sector, to service parts supply chain for airline manufacturers, from demand forecasting in health care sector to New Product Forecasting for the video gaming industry. This has ignited a life-long passion for leveraging data, technology and analytics to solve human problems. Shyam has a B.S. from the Indian Institute of Technology (IIT), Chennai and a M.S. from Purdue University, both in Engineering. Originally from Kerala, India, Shyam now calls Dallas home. He and his wife Abitha are new parents to their 1 year old baby girl, Zoya. Their 4-legged elder children, Dogmatix and Dubblosix (schnauzers) are super curious about their new sibling and still not entirely sure what to make of her. Foodies and Travel enthusiasts, Shyam and Abitha are eagerly looking forward to bringing up Zoya as a global citizen. His favorite PepsiCo Products – OTEP, Lay’s Poppables and Bubly

At a Glance

EMBEDDED COMMERCE: Understanding and infiltrating  consumer ecosystems
Territory, shared sentiment, group identity – these are all signs of traditional community that have translated to digital spaces. For brands and retailers, these hyper-specialised and engaged online communities are a highly attractive target. So what happens when these organic sites of discovery morph into points of purchase? Commerce is condensing the customer journey, and businesses must be there to take advantage. This Session explores how you can get where you need to be.
 

PERSONALISED COMMERCE: Pushing the boundaries of omnichannel experience
While consumers are never truly lost, dissonance between physical and multi-platform digital experiences is a shortcoming in today’s omnichannel world. By de-siloing digital and physical sites into one interconnected, cross-channel strategy, organisations can present a seamless, creative front that resonates personally with consumers. In this Session, we’ll discuss the tangible and practical methods businesses can adopt to ensure the way consumers see them – as one unified entity, not as separate physical and online presences – is an accurate reflection of their business model.
 

ELEVATED COMMERCE: Lifting the veil on commerce as a creative differentiator
For years, commerce has strived to become the invisible thread connecting all aspects of the consumer’s experience. Framed as an obstacle on the path to purchase, the unabridged priority has been to remove friction in the pursuit of pure convenience. Only now are priorities beginning to shift. Together, brands, retailers and platformers are realising that commerce provides unseen opportunities to deliver novel and personalised consumer experiences. They are experimenting, and consumers are noticing. This session explores the innovative ways organisations are elevating commerce to create immersive customer experiences.
 

EVOLVED COMMERCE: Navigating dynamic shifts in the payments landscape
Seismic change is erupting across the payments industry. Brands and retailers must provide consumers with a raft of flexible and secure payment options to guide consumers down the last mile of the conversion funnel. This Session explores consequential developments in the payments space – from the emergence of buy-now-pay-later options to the use of smart contracts to manage trust in payments automation – so that you can embark on your own payments transformation with greater clarity and certainty.

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SPONSORS

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2021 Diamond Sponsor | snap.com
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2021 Diamond Sponsor | ekata.com
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2021 Platinum Sponsor | juniper.net/us/en
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2021 Gold Sponsor | marketplacer.com
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2021 Gold Sponsor | akeneo.com
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2021 Gold Sponsor | sap.com/australia
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Ekata Inc., a Mastercard company, is a global leader in digital identity verification solutions that provide businesses worldwide the ability to link any digital interaction to the human behind it. The Ekata product suite is powered by the Ekata Identity Engine, comprised of two data assets: the Ekata Identity Graph, a proprietary data store of over 7 billion identity elements that validates digital identity and their interlinkages; and the Ekata Identity Network, a collection of over 5 billion digital interactions and machine learning models that surface patterns of their use online. Ekata’s award-winning global product suite includes high-scale and low-latency APIs used in transaction, monitoring, and customer onboarding, along with its Pro Insight SaaS solution for manual fraud review. These solutions empower over 2,000 businesses and partners, like Alipay, Equifax, and Microsoft, to combat cyberfraud and enable an inclusive, frictionless experience for their customers in over 230 countries and territories.

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Juniper Networks is dedicated to dramatically simplifying network operations and driving superior experiences for end users. Our solutions deliver industry-leading insight, automation, security, and AI to drive real business results. We believe that powering connections will bring us closer together while empowering us all to solve the world’s greatest challenges of well-being, sustainability, and equality.

It’s not enough to just make sure Point of Sales is working. Patrons are looking for self-checkout, just-in-time coupons, and in-store navigation. Retailers are looking to create the most efficient asset tracking systems for warehouses, reducing truck rolls to stores, and even the ability to map customer or associate traffic paths to improve store planograms and schedule planning.

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Marketplacer is an Australian-based SaaS business which provides market-leading online marketplace platforms to clients wanting to build scalable and innovative online solutions. Since launching Marketplacer in 2016, we have connected 11,000 businesses with platforms generating a combined annual audience of 50-million+ users.

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Akeneo is a global leader in Product Experience Management (PXM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, including eCommerce, mobile, print, and retail points of sale. Akeneo’s open source enterprise PIM, and product data intelligence solutions, dramatically improve product data quality and accuracy while simplifying and accelerating product catalog management.

Leading brands, including Myer, Haircare Australia, Auckland Airport, Forever New, Legend Corp, and Warner Music Group, trust Akeneo’s solutions to scale and customize their omnichannel and cross-border commerce initiatives. Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, go global, and boost team productivity.

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Simplify selling and buying processes on a modern, agile e-commerce platform. With the scalability and reliability of the SAP Commerce Cloud solution, you can build customer loyalty with meaningful experiences anytime, anywhere, and on any device.
Unlock business agility with a fast cloud deployment optimised through serverless microservices
Get closer to your audience and drive more revenue and higher profits with a complete view of customers.
Streamline your business and keep up with shifting market demands through intuitive product content and catalogue management
React to changing customer needs by effectively connecting incoming demand signals with your supply chain.

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Why Get Involved

Commerce 2021 is driven by an ambitious business agenda,  attracting a driven and diverse audience of digital, CX, marketing and payments professionals. Our limited keynote and moderated panel speaking opportunities will effectively embed you in this forward-thinking business community.

Digital and physical brand activations, as well as consultations in dedicated activation spaces further enable you to engage with this decision-making audience. As a marketing platform to demonstrate expertise, credibility and grow your business with influential digital, customer, marketing, and payments professionals, Commerce 2021 offers unrivalled cut-through.

Pricing and Discounts

Early Bird Registration
Standard Registration
(from 22/08/2021)
$399 + GST
$1,197 + GST

If you are a Vendor or Service Provider to commerce professionals, please email [email protected] to register.

Registrations have now closed. For any other questions, please contact [email protected]

Commerce 2021 will be delivered digitally.

Your digital pass: A digital pass is valid for the use of 1 user and provides access to live content, inclusive of all keynotes, and sessions. The pass also includes access to post event content and select speaker presentations, this will be available to you via email in the week following the event. Please note: Sharing of speaker presentation’s is subject to approval from the guest speaker. Access must not be shared by multiple user’s or redistributed in any way. Organiser’s reserve the right to deny access to anyone who is found violating the above terms.

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